Inclusive Cold Call Scripts for Sales
Inclusive Language & Communication • 2m 36s
As customer and client markets grow increasingly diverse, it’s important to adapt your cold call strategy to be more inclusive. Here are a couple of changes you can make to ensure that every prospect feels welcome, regardless of race, age, ethnicity, religion, gender, sexuality, or background.
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What is Inclusive Marketing?
Inclusive marketing addresses consumers from all backgrounds and demographic groups. Reflecting the growing diversity of the world helps you grow your brand, avoid performative inclusion, and create authentic connections that benefit your bottom line.
How Should Organizations Approach Age...
Age bias, just like other forms of bias, can easily and quickly seep into the recruiting process if you don't take steps to mitigate it. Learn a few easy ways to ensure your hiring processes are fair for people of all ages.
Why Does Inclusive Marketing Matter?
Inclusive marketing is a highly effective business approach that will help your organization make a positive social impact, attract new markets, retain existing consumers, and increase overall revenue and profit.